Category Archives: Consumer Surveys

Super Bowl Sales Offer Best Time to Buy New TVs

TV Buyers Give “Big Game” TV Deals High Marks

Super Bowl Sales have best tv dealsHistorically, consumers anticipate the best TV deals to happen during Super Bowl sales, trumping Black Friday or any other time of year. This according to annual TV Buying surveys from FatWallet.com, who expect this trend to continue this January. Unlike low-priced entry level 4K TV deals we experienced on the latter half of 2016, this year’s Super Bowl TV deals will offer deep discounts on higher-end 50” and larger 4K TVs (featuring new OLED and HDR technology).

Of NOTE:  3 in 10 Americans say they now stream the majority of TV programming (7 in 10 for millennials) and the current demand for 4K TVs has increased more than 400% compared to year’s past, as “smart” 4K TVs now allow cord-cutters to stream free and paid content via Roku, Netflix, Amazon and thousands of other resources.

Pricing Expectations: Consumers can save $200-400 on name brand 40-55” 4K TVs with basic models starting at $300-$600 (1080p sets under $300). Savings on 60-65” 4K OLED models will range from $500-1000 off with prices as low as $1200. (monitor FatWallet’s TV Deals roundup for an aggregate of the hottest current prices)

Best TV Deals from Super Bowl Sales this week include:

  • Costco: Vizio 48″ 4K 120Hz LED Smart HDTV w/ Chromecast – $389.99 (Reg. $479.99) Free Shipping
  • Walmart: Hitachi 48″ 1080p 60Hz LED LCD Smart HDTV – $289.99 (was $499.99) Free Shipping
  • Best Buy: 50″ Sharp 1080p Roku Smart LED HDTV – $224.99 w/ VISA Checkout (was $429.99) Free Shipping
  • BEST BUY: Sharp 55″ LED 1080p Smart Roku HDTV – $349.99 (was $499.99) Free Shipping
  • Best Buy: Samsung 55″ 4K 60Hz UHD Smart TV – $499.99 (was $799.99) Free Shipping
  • PC Richard & Son: Samsung 55″ 4K HDR LED Smart TV – $549.97 (was $797.99) Free Shipping
  • Target: Samsung 55″ 4K UHD Smart TV – $549.99 (was $899.99) Free Shipping
  • Best Buy: Hisense 55″ 4k 60Hz LED Smart HDTV – $499.99 (was $549.99) Free Shipping
  • Costco: Samsung 65″ 4K SUHD w/HDR 1000 240Hz – $1479.99 starts 1/22 (was $1999.99) Free Shipping
  • Ebay: LG 65″ 4K UHD Smart TV 240Hz (HDR TruMotion Color Prime)
    $1,249.99 (was $2,999.99) Free Shipping
  • Ebay: Sharp Aquos 65” Curved 4K UHD Smart TV – $1,149 w/code, (was $2999) Free Shipping

The TOP 75 Free Shipping Deals Before, During and After Free Shipping Day

The TOP 75 Free Shipping Deals, Before, During and After Free Shipping Day

free-shipping-day-2016-blogNearly 6 in 10 holiday gift seekers claim free shipping is the most important factor when making purchases. Whether Free Shipping Day or most other times of the year, free shipping offers are not all created equal, and there are dozens of retailers offering free delivery of gift purchases before and after Free Shipping Day on all orders regardless of price. There are hundreds more stores offering free shipping with a specific spending threshold today and into next week. Of these, this list of Top 75 Free Shipping Deals as of 12/14/16.

Offers in lists below can be found in FatWallet Free Shipping Deals guide:

Top 25 with Free Shipping No Minimum (plus other discounts):

  • Target + $10 off $50 and $25 off $100
  • Best Buy +free gift cards with hundreds of purchases
  • Microsoft Store +$100 gift card with purchase of HTC Vive or Oculus Rift
  • HP +up to 50% off
  • Under Armour +up to 25% off
  • Office Depot/Office Max + up to 60% off
  • JBL by Harmon  +up to 75% off speakers and headphones
  • Eddie Bauer +up to 50% off
  • Blue Nile +up to 25% off
  • Nordstrom +free returns
  • Overstock +up to 70% off
  • Crutchfield +up to $1700 off 4K TVs
  • Buydig +free returns for 45 days
  • Neiman Marcus +free returns
  • Samsung +up to 40% off
  • Toys R Us +30% off Hasbro
  • Bass Pro Shops +$10 promo card on orders of $75 or more
  • Ralph Lauren + up to 40% off
  • Puma + extra 20% off
  • Saks Fifth Avenue + up to 60% off
  • American Eagle +40% off Holiday Collection items
  • UGG +up to 50% off
  • Petco +up to 60% off
  • Famous Footwear +15% off
  • ASUS +up to 40% off

Top 25 with Free Shipping plus Minimum Purchase (plus other discounts):

  • eBay – thousands of items ship for free
  • PetSmart – free shipping on most orders +$20 off $100
  • Lenovo – free shipping on most orders + 50% off select laptops
  • Walmart – free shipping on orders $50 or more +free 2-day shipping on select toys
  • Macy’s – free shipping on orders $49 or more + extra 20% off
  • Kohl’s – free shipping on orders $50 or more + 30% off
  • JCPenney – free shipping on orders $49 or more +$10 off $25
  • Lands End – free shipping on orders $50 or more +50% off one item
  • Lowe’s – free shipping on orders $49 or more + up to 40% off selected tools
  • Amazon – free shipping on orders $49 or more for non-Prime shoppers
  • Staples – free shipping on orders $49.99 or more
  • Sears – free shipping on orders $49 or more +up to 20% off
  • jet.com free shipping on orders $35 or more +15% off first order
  • Groupon – free shipping on most orders +10% off
  • Cabala’s – free shipping on orders $49 or more +up to 75% off
  • ThinkGeek free shipping on orders $25 or more
  • Adorama – free shipping on orders $50 or more
  • Rakuten – free shipping on orders thousands of items
  • Old Navy – free shipping on orders $50 or more +up to 60% off
  • Nike – free shipping on orders $150 or more, $8 shipping under $150
  • Banana Republic – free shipping on orders $50 or more +40% off
  • GameStop – free shipping on orders $35 or more +up to 75% off
  • Bed Bath & Beyond – free shipping on orders $29 or more
  • Disney Store – free shipping on orders $75 or more + up to 50% off
  • Levi’s – free shipping on orders $100 or more +30% off
  • GAP – free shipping on orders $50 or more +40% off

Note: Shoppers can also find a handy 2016 Holiday Shipping Deadlines Guide (courtesy of sister site BFAds.net) to help them identify retailer schedules for free shipping deals, standard delivery charges and expedited shipping charges. The guide also includes which stores offer free in-store pickup, right up to Christmas Eve.

25 more free shipping offers:

  • Canon– free shipping on all order +free returns
  • LIDS– free shipping on all order +50% off knits
  • ShoeBuy – free shipping no minimum +free exchanges on first purchase made through FatWallet
  • T-Mobile – free shipping on all phones
  • DELL – free shipping and free returns n all orders
  • Ashford – free shipping on all orders to US
  • Justice – free shipping on all orders to US
  • Origins – free shipping on all orders to US +free returns
  • Verizon – free overnight shipping and in-store pickup on devices, or orders $49 or more for accessories
    Advance Auto – free shipping on orders $75 or more + 10% off $50
  • Perry Ellis – free shipping on orders $99 or more + up to 40% off
  • Victoria Secret – free shipping on orders $65 or more +$15 off $125
  • Wayfair – free shipping on orders $49 or more +up to 70% off
  • 6PM – free shipping any 2+ items totaling $50 or more +up to 60% off North Face and Columbia
  • Walgreens – free shipping on orders $35 or more
  • The Body Shop – free shipping no minimum +50% off select items (exclusions apply)
  • Perfumania – free shipping no minimum +up to 25% off
  • ULTA – free shipping on orders $50 or more +Buy Two Get Two from ULTAbeauty Collection
  • Sephora – free shipping on orders $25 or more +3 free samples
  • REI Outlet – free shipping on orders $50 or more
  • Vera Bradley – free shipping on orders $75 or more +up to 50% off
  • Lancome – free shipping on orders $49 or more +up to 8 free samples and triple points
  • Abt – thousands of items ship for free +$20 off FitBits
  • Ralph Lauren – free shipping on all orders +40% off sale styles
  • Kmart – free shipping on orders $49 or more +up to 20% off Toys and 30% off TVs

Buying Holiday Gifts: Comparing Men vs. Women

There are so many aspects to consider when buying holiday gifts versus years past, but low prices always seems to be the biggest concern for the majority of shoppers, whether you’re a man or a woman. This annual Holiday Gift Buying Survey* reveals some of those aspects, from what women, men and children want to what stores will have the best experiences and the shopping factors that ultimately get their business. For additional data and insights, please contact Brent Shelton via EMAIL.

2016 Holiday Gift Buying Survey (FatWallet)

What are the “most important factors” when buying holiday gifts from online stores? Overall:

  • 70% said Getting the best deals
  • 59% said Free Shipping (see all Free Shipping Day Deals)
  • 30% said Return Policy
  • 24% said Customer Service
  • 23% said Price Matching
  • 14% said Rewards
  • 6% said Layaway
  • 4% said Good Mobile App

Male: 72% said getting best price, 55% said free shipping, 30% said return policy
Female: 68% said getting best price, 63% said free shipping, 30% said return policy

Which of these online stores do you think offers the best gift buying experience? Overall:

  • 64% said Amazon
  • 39% said Walmart
  • 17% said eBay
  • 17% said Target
  • 16% said Best Buy
  • 9% said Macy’s
  • 8% said Home Depot
  • 7% said Toys R Us

Male: 66% said Amazon, 34% said Walmart, 23% said Best Buy, 20% said eBay
Female: 62% said Amazon, 43% said Walmart, 10% said Best Buy, 14% said eBay

Which of these items do you want most as a holiday gift this year? Overall:

  • 43% said Quality time with family
  • 32% said Gift Cards
  • 22% said Clothes/Shoes/Jewelry
  • 18% said a Vacation
  • 16% said Laptop/Computer
  • 12% said Mobile Device (tab;et, Smartphone, Smartwatch)
  • 9% said TV
  • 7% said Appliances

Male: 43% said Quality time with family, 19% said a Vacation, 29% said gift cards
Female: 43% said Quality time with family, 15% said a Vacation, 34% said gift cards

Do you buy holiday gifts for a spouse/partner? Overall:

  • 46% said Yes, more than one gift
  • 19% said Yes, only one gift
  • 29% said No
  • 7% said No, but we buy something big for he family

Male: 73% said YES, 52% said more than one gift
Female: 60% said YES, 40% said more than one gift

Do you buy holiday gifts for pets? Overall:

  • 23% said Yes, more than one gift
  • 22% said Yes, only one gift
  • 51% said No
  • 4% said No, but holiday sales offer a chance to save on pet needs

Male: 43% said YES
Female: 47% said YES

How much do you plan to spend on your children this holiday? Overall:

  • 17% said more than last year
  • 53% said same as last year
  • 30% said less than last year

Male: 21% said more than last year, 52% said same as last year
Female: 13% said more than last year, 54% said same as last year

Do you buy holiday gifts for your children? Overall:

  • 35% said Yes, 1-3 gifts
  • 36% said Yes, more than 3 gifts
  • 23% said No
  • 6% said No, but I buy things on sale that they need

Male: 65% said YES, 34% said more than 3 gifts
Female: 77% said YES, 39% said more than 3 gifts

Which of these items do you think your children “want most” for a holiday gift? Overall:

  • 27% said Gift Card/Money
  • 24% said Toys/Games
  • 17% said Video Games
  • 10% said Laptop/Tablet
  • 9% said Clothes/Shoes
  • 6% said  Smartphone
  • 5% said Books/Music/Movies
  • 2% said Headphones

Male: 22% said gift cards or money, 43% said Toys/video games, 19% said laptop/tablet/smartphone
Female: 32% said gift cards or money, 39% said Toys/video games, 13% said laptop/tablet/smartphone

Which of these popular tech items do you think your children “want most” for a holiday gift? Overall:

  • 20% said Apple iPhone
  • 40% said Apple iPad/Tablet
  • 16% said Apple Macbook/PC Laptop
  • 4% said Apple Watch
  • 19% said Samsung/other smartphone

Male: 23% said iPhone, 17% said Samsung/Other smartphone, 36% said tablet/iPad
Female: 17% said iPhone, 21% said Samsung/Other smartphone, 44% said tablet/iPad

Which non-traditional holiday gift (unwrapped) do your children “want most” ? Overall:

  • 23% said a Puppy
  • 22% said Go to Disney
  • 21% said Quality Time with Family
  • 8% said Help a family in need
  • 6% said (new) Star Wars movie
  • 5% said Travel top a foreign country
  • 2% said (new) brother or sister
  • 11% said Other

Male: 22% said Go to Disney, 22% said a puppy, 19% said quality time with family
Female: 23% said Go to Disney, 24% said a puppy, 22% said quality time with family

*The national survey conducted online by Survata on behalf of FatWallet.com in November 2016 was fielded among 1,000 adults ages 18 or older. For additional survey data, insights and interviews, please contact Brent Shelton via bshelton@fatwallet.com.

Survey: Back to School Laptop Deals Better Than Black Friday

Spending will increase for Back to School needs in 2015: The annual Back to School Shopping Survey from FatWallet asked American parents what’s #1 on their shopping lists, their kids shopping lists, how much they’ll be spending this year and where they plan to shop during Back to school sales. Parents also shared opinions on when they thought students should have their own laptopstablets and smartphones and when to find the best deals.

Back to School Laptop Deals Get A+

In a complete change from last year’s survey, parents rank back to school sales as the best time to find deals on laptops and tablets, over Black Friday deals and Cyber Monday deals.
BTS Survey grahic-pdfThe experts here at FatWallet would tend to agree with them–while holiday offers some tantalizing price drops on select older tech products with some laptops sinking to the $200, July and August tend to bring sales on higher quality laptops and desktops offering as much as $500 off. Parents overwhelmingly agree that laptops are the best suited computer device to help students learn and succeed.

Full Survey Results (*TNS Global):

9 in 10 parents will spend the same or more this year on back to school.

Q: How much do you plan to spend on school related supplies and products this year?

  • 27% – More than last year
  • 62% – Same as last year
  • 11% – Less than last year

8 in 10 parents will buy new apparel for their children this year for school.

Q: Which back to school shopping items are you planning to purchase this year?

  • 20% – Laptop, tablet or computer
  • 77% – School Supplies
  • 80% – Clothes and shoes
  • 15% – Smartphone/Cell Phone
  • 41% – Textbooks

Note: Last year, supplies slightly outranked clothing and shoes, while this year the need for laptops has risen 33%.

Mobile shopping on the rise for back to school, up 700% from 2014.

Q: How do you plan to shop for school related supplies and products this year?

  • 37% – Online Retailer Sites
  • 16% – Online Coupons/Cash Back Sites
  • 7% – Mobile Shopping App (only 1% in 2014)
  • 91% – In Store

Swag still rules the the school for students of these parents.

Q: Which of the following items do you think kids “want” most for starting school this year?

  • 13% – Laptop
  • 9% – Tablet
  • 16% – Smartphone
  • 13% – School Supplies
  • 41% – Clothes and Shoes

Note: According to parents, more kids want laptops than last year, up nearly 100% (7% in 2014).

Nike is front-runner for brands parents say kids ask for the most for school.

Q: Which brands do kids ask for the most for school?

  • 41% – Nike
  • 31% – Apple
  • 22% – Under Armour
  • 19% – American Eagle
  • 18% – Levi’s
  • 17% – Converse
  • 16% – Forever 21
  • 15% – Samsung
  • 12% – Adidas
  • 6% – Pacsun

Note: Parents think kids want Apple brands twice as much as they want Samsung.

7 in 10 parents say students need their own laptops and tablets for school..

Q: As a parent, what age group does it become more helpful for students to have their own laptop or tablet?

  • 5% Grade School (K-5)
  • 27% Middle School (6-8)
  • 47% High School (9-12)
  • 20% College
  • 1% Wait to buy their own

2/3 of parents say laptops are best suited to help students learn.

Q: Which product is better suited to help most students with their school work?

  • 65% – Laptop
  • 14% – Tablet
  • 12% – Desktop Computer
  • 2% – Smartphone

Back to School sales grade higher than Black Friday for laptop and tablet deals.

Q: Which sales event is most likely to have the best deals on a new Laptop or Tablet for a student?

  • 37% – Back to School Sales
  • 31% – Black Friday Sales
  • 10% – Cyber Monday Sales
  • 4% – December Holiday Sales
  • 6% – After Holiday (or New Years) Sales

Note: 13% offered that other sales have better deals than the bigger holiday sales events.

2/3 OF PARENTS SAY IT’S PRACTICAL FOR TEENS TO HAVE A SMARTPHONE

Q: As a parent, what age group does it become practical for students to have a Smartphone?

  • 3% – Elementary (9 or younger)
  • 16% – Pre Teen (10 -12)
  • 38% – Early Teen (13-15)
  • 34% – Late Teen (16-18)

Note: Only 7% said students should wait and buy their own smartphones, down form 16% in 2014.

 

Note: *The national survey conducted online by TNS on behalf of FatWallet.com in June 2015 was fielded among 1,000 adults ages 18 or older, 50/50 male/female.

Best time to buy tools? Father’s Day Sales [survey]

8 in 10 BUY NEW TOOLS YEARLY, 1 in 10 BUY TOOLS for FATHER’S DAY GIFTS and HALF BUY TOOLS at HOME DEPOT

Tools-survey-blogFor the second year in a row, Father’s Day ranks tops with shoppers for the best time to buy tool deals in FatWallet’s annual Tools Buyer Survey*, just nudging out Black Friday which replaced Spring home sales as the second best time of year to buy tools. In fact, tools rank as third most popular Father’s Day gift of 10% surveyed , with 20% electing to get dad a card and 14% will take dad to dinner or other event. Not necessarily a huge surprise as June is known to be the best time of year to buy both power tools, and home improvement materials (see What to buy in June).

Similar to last year’s survey, 80% of American adults said that they buy new tools at least once every year, with 37% buying more than once and 17% 3-4 times a year. Of these, 23% will spend between $100 – $249 and 10% spend $250 or more on new tools annually. Almost half of those surveyed said they will buy tools from Home Depot, 40% Lowe’s and 19% from Sears, although 37%  still ranks Craftsman as the most popular tools brand well ahead of Black & Decker (25%) and DeWalt (23%).

1 in 4 said lawn and garden tools and are most popular but that’s down considerably from 2014 (38%), followed by 17% to buy Combination Power Tool Kit (cordless), 15% Hand Tools, 14% Power Drills, 14% Tool Box (storage). Savvy tool shoppers will be sure to add increased cash back from upcoming summer sales and Father’s Day offers to bolster their savings and improve their DIY projects.

[STATISTICS]:  Overall home improvement spending is expected to grow 5.8% during the summer months of 2015, with an average of marathon 4 projects per homeowner who noted they were working on projects (Home Improvement Research Institute).

Q: How often do you buy tools (for using at home) or home improvement related items?

  • 43% Once a year or less often
  • 15% 2 times a year
  • 17% 3-4 times a year
  • 5% Monthly or more often
  • 20% said “I have never purchased tools” (only 13% for males)

Note: Nearly 30% of those under age 30 have never purchased tools before.

Q: Which of these items are you most likely to purchase this year as a Father’s Day gift?

  • 20% said “just a card”
  • 14% said Dinner or an Event (shows, games, concerts, etc)
  • 10% said Tools
  • 9% said Apparel (clothing, shoes, jewelry, etc.)
  • 6% Electronics or Computers
  • 5% Sporting Goods
  • 5% Media (books, magazines, movies, music)

Note: 1 in 10 will buy new tools for dad.

Q: Of these options, when is the best time to find deals on tools?

  • 30% Father’s Day
  • 28% Black Friday Sale
  • 21% Spring Sales
  • 15% December Holiday Sales
  • 6% Cyber Monday

Note: Those age 50-59 were the only group that ranked Black Friday the best time to buy tools.

Q: Approximately how much do you plan to spend on tools this year?

  • 67% Less than $100
  • 23% $100 to $249
  • 7% $250 to $499
  • 3 $500 or more

Note: Those under the age of 40 will spend 30% more on tools.

Q: When you buy tools, where do you buy most of your tools?

  • 48% Home Depot
  • 40% Lowe’s
  • 28% Sears
  • 13% Ace Hardware
  • 8% Menard’s
  • 16% Department Store (Walmart, Target, Kohl’s, etc)
  • 10% Online Store (Amazon, Ebay, Overstock, etc.)

Note: The majority of those buying tools from Menards are located in the Midwest (32%).

Q: Of these options, what is your most desired brand of tools?

  • 37% Craftsman
  • 25% Black & Decker
  • 23% DeWalt
  • 5% Milwaukee
  • 4% Makita
  • 4% Bosch
  • 2% Porter Cable

Note: Craftsman is “the” most visible tool brands during Black Friday sales, and a life-time guarantee and affordability make for a smart tool purchase.

Q: Which tools do shoppers want most this year?

  • 24% Lawn & Garden Tools
  • 17% Combination Power Tool Kit (cordless)
  • 15% Hand Tools (hammers, screwdrivers, pliers, etc)
  • 14% Power Drills
  • 14% Tool Box (storage)
  • 10% Automotive Tools
  • 8% Circular Saws or Miter Saws

Note: Demand for yard & garden tools have decreased by 50% in popularity from last year’s tool survey (36% in 2014) as demand for cordless power tools increases.

Q: Of these options, which is the most important feature for power tools?

  • 60% Quality/Durability
  • 15% Battery Life
  • 11% Power/Torque
  • 9% Weight/Size
  • 5% Length of Warranty

Note: Battery life, power and size all increased in importance supporting the rise in popularity of cordless lithium ion tools which produce more torque and last longer without a charge, all in a much smaller footprint.

Q: What would stop you from buying new tools this year?

  • 33% said “I have way too many tools at home”
  • 26% said “I have tools I’ve never use”
  • 20% said “Only if I run out of money”
  • 17% said Too busy to do home projects
  • 15% said “Hammer, screwdriver and duct tape is all I need”
  • 11% said “Spouse says it’s not in the budget”

Note: 30% of those under age 30 are just too busy to take on home projects.

 

*The national survey conducted online by TNS on behalf of FatWallet.com in March 2013 was fielded among 1,000 adults ages 18 or older, 50/50 male/female.

 

Survey: Vacation Spending Flat for Americans in 2015

Half of all Americans share their vacations on Facebook

US vacation travel studyBasically flat from last year’s results, an April summer travel study reports that 8 in 10 Americans take vacations and more than 60% will go on at least one this year. The annual vacation spending survey from Fatwallet.com also reports 42% will spend +$1,500 on vacations this year (down slightly from 46% in 2014), and 10% will spend +$3,000 (13% in 2014). Meanwhile, 74% of vacationers say they save money via online for travel deals, and/or use miles, points, cash back rewards and timely credit card offers to make their family trips more affordable. (see official release)

INFOGRAPHIC: Travel Study Shows Vacations Are Trendy for a great visual to share with others.

FULL SURVEY RESULTS:

Q: How often do you go on vacation?

  • 25% said More than once a year  (32% in 2014)
  • 33% said Once a year (27% in 2014)
  • 6% said Every other year (6 in 2014)
  • 17% said Every few years (18% in 2014)
  • 19% said Never (17% in 2014)

Note:  While, 6 in 10 take at least one vacation every year, 1 in 4 go more than once a year (more than 1 in 3 for those with annual income above $75k) and 1 in 5 said they never go on vacation (nearly 2 in 5 for those with annual income below $30k).

Q: How far in advance will you book your next vacation?

  • 2% said Last Minute (2% in 2014)
  • 12% said Less than 1 Month Ahead (15% in 2014)
  • 60% said 1- 6 Months Ahead (48% in 2014)
  • 14% said More 6 Months Ahead (11% in 2014)
  • 12% said I do not book ahead, I go and take what’s available

Note:  60% book vacations at 1-6 months ahead (up 25% from 2014) and 14% book vacations at least 6 months in advance (up 30% from 2014).

Q: Which resource has the most influence for finding vacation and travel information , opportunities or advice?

  • 2% said Tourist Boards (5% in 2014)
  • 5% said Travel Forums (28% in 2014)
  • 4% said Travel Magazines (7% in 2014)
  • 50% said Family and Friends (46% in 2014)
  • 3% said Vacation Rental (FRBO, AirBnB, etc.)
  • 8% said Travel Rewards/Points (8% in 2014)
  • 28% said Other

Note:  Half of those surveyed said friends and family have the most most influence on their vacations (up 8% from 2014) and 58% for those under age 40.

Q: How much do you plan to spend on your next vacation? (Select one)

  • 58% said Less than $1500 (54% in 2014)
  • 32% said $1501-$3000 (33% in 2014)
  • 10% said More than $3000 (13% in 2014)

Note:  42% will spend more than $1500 on their next vacation, 10% will spend more than $3k.

Q: Of the following hotel amenities, which are important to you?

  • 64% said Free Breakfast Buffet (67% in 2014)
  • 69% said Free WiFi (72% in 2014)
  • 65% said Free Parking (66% in 2014)
  • 46% said Pool/Spa (49% in 2014)
  • 13% said Pet Friendly (11% in 2014)
  • 19% said Fitness Center (19% in 2014)
  • 21% said Airport Shuttle (23% in 2014)

Note:  Free WiFi #1 hotel amenity for the second straight year for 7 in 10 (8 in 10 for those under age 30), while free parking was #2, swapping spots with Free Breakfast Buffet from 2014.

Q: How will you book your next vacation?

  • 22% said Travel Website (American, United, Ramada, Holiday Inn, etc.) (44% in 2014)
  • 31% said Online Travel Agent (Priceline, Orbitz, Expedia, etc.)
  • 6% said Local Travel Agent (7% in 2014)
  • 7% said Coupon/Deal Website (14% in 2014)
  • 2% said Cash Back Shopping Website (2% in 2014)
  • 32% said Other

Note:  New question revealed almost 1/3 book vacations via online travel aggregators, and the use of coupons sites like FatWallet and Ebates that offer deals with cash back has doubled from 2014.

Q: What are you most likely to use to help save on booking your next?

  • 13% said Cash Back Rewards (13% in 2014)
  • 16% said Miles or Points (18% in 2014)
  • 39% said Special Online Offers and Deals (42% in 2014)
  • 7% said Credit Card Offers (7% in 2014)

Note:  Nearly 3 in 10 use rewards to save on booking (cash back, points or miles). 4 in 10 plan to use online deals to save on their next vacation.

Q: Which of these devices will you use to book your next vacation ?

  • 74% said Computer/Laptop (83% in 2014)
  • 7% said Tablet (4% in 2014)
  • 7% said Smartphone (5% in 2014)
  • 12% said Other

Note:  14% will use a mobile device to book their next vacation (up 56% from 2014), 21% of those under age 30 use a mobile device to book vacations, and 74% book using a laptop or computer (down 12% from 2014).

Q: Which are you most likely to purchase for use on your next vacation?

  • 12% said Luggage (12% in 2014)
  • 26% said Swimwear (28% in 2014)
  • 4% said Sports Equipment (5% in 2014)
  • 55% said Clothing, shoes and accessories (58% in 2014)
  • 28% said Health and Beauty items (30% in 2014)
  • 10% said Electronics (smartphone, earbuds, camera, etc.) (8% in 2014)

Note:  Clothing, shoes, health and beauty products and swimwear top shopping list for vacation prep.

Q: Which are you most likely to shop for on a vacation?

  • 55% said Souvenirs (65% in 2014)
  • 34% said Clothes (39% in 2014)
  • 13% said Jewelry (16% in 2014)
  • 8% said Home Furnishings or Art (10% in 2014)
  • 20% said Coupons for Local Activities (24% in 2014)
  • 8% said Duty Free (12% in 2014)

Note:  Versus 2014, vacationers buying less stuff to bring home during vacations.

Q: Which way are you most likely to share your vacation with friends and family?

  • 50% share on Facebook (70% for those under age 30)
  • 42% share vacation photos via email
  • 14% said they use Instagram to share vacations (42% for those under age 30)
  • 6% use Twitter (14% for those under age 30)
  • 5% use the Cloud
  • 5% use Youtube

*The national survey conducted online by TNS on behalf of FatWallet.com in April 2015 was fielded among 1,000 adults ages 18 or older.

Electronics Deals: 2015 Shopping Survey

50% of Americans will buy new smartphones in 2015

Survey-image-blog

FatWallet’s annual Electronics Shopping Survey (*TNS) asked American adults which products they plan to buy and how much they plan to spend. This year, overall electronics purchases will be higher than 2014 with 75% planning to buy. Consumers will also use online coupon/deal sites when buying electronics 11% more often than last year, 25% for Millennials. See this year’s INFOGRAPHIC and official release.

Millennials are leading the charge into the big March Madness tech sales and beyond, especially for mobile devices, as the Apple Watch becomes available in April. Purchases for electronics deals using mobile devices will increase by 22% overall–35% for Millennials.

Wearables are trending: This year, consumers plan to buy 50% more wearables than a year ago and those surveyed under 30 are 57% more likely to buy wireless tech this year and overall, will buy 42% more wireless or bluetooth headphones and speakers.

Smartphones:

Of the HALF of us that will buy smartphones this year (up 4% from 2014):

  • 50% will buy Androids smartphones (up 17%)
  • 40% will buy iPhones (50% for Millennials)
  • 5% will buy Windows phones (down 44%)
  • 7% will buy basic cell phones (down 36%)

Which will have the biggest influence on their new smartphone purchase?

  • 4 in 10 will upgrade existing smartphone
  • 1 in 4 to a different brand
  • 1 in 5 to a bigger screen
  • 21% will buy a new phone in order to lower costs of existing carrier, (28% for females)
  • 12% will buy a new smartphone in order to switch to no-contract

Tablets:

27% plan to buy a new tablet in 2015 (up 8% over 2014), 33% for those with children in the household and 36% for those age 39 or younger.

  • 42% will buy iPads (up 24%)
    • 46% under age 30 (up 15%)
    • 53% will buy iPads for those with children home (up 60%)
  • 15% will buy Windows tablets (down 25%),
    • 4% under age 30 (down 55%)
  • 32% want Android tablets (up 3%)
    • 45% under age 30 (40% above average, up 25% )
  • 10% want a Kindle tablet (down 33%)
    • 6% under age 30 (down 63% )

Laptops:

Of 34% who will buy a new laptop this year (up 30%),

  • 25% will buy HP (down 2%)
    • 16% under age 30 (down 38%)
  • 22% want Dell (down 4%)
    • 16% under age 30 (down 11%)
  • 19% want Apple (up 36%)
    • 29% under age 30 (up 81%)
  • 10% want Samsung (up 11%)
    • 8% under age 30 (down 33%)
  • 6% want Lenovo (up 20%),
    • 11% under age 30 (up 175%)
  • 5% want ASUS (down 17%)
    • 6% under age 30 (down 50%)

*The national survey conducted online by TNS on behalf of FatWallet.com in March 2015 was fielded among 1,000 adults ages 18 or older.

Valentine’s Predictions Call for Smartphones and Sweets: Fun Facts

Heart made of few dollar papersWith consumer confidence on the rise as we enter February this year, the forecast for Valentine’s spending is looking to flirt with history, possibly exceeding the $20 Billion mark for the first time. Strong year over year trends for shoppers to buy non-traditional, expensive tech items as Valentine’s gifts like smartphones and tablets helps lead to this conclusion. Add a new survey from our sister company, Ebates.com, which reported that 38% want smartphones as a Valentine’s gift this year. Read more

When to buy a TV: January vs. Black Friday Deals

Comparing the top 10 TV Deals from Super Bowl sales and Black Friday

TV-deals-post-lrConsumers can save an average of 20% during retailers’ Super Bowl sales in January, but they may save even more during Black Friday sales events. That said, those TV doorbusters aren’t always the most full featured TV models, while the TV deals we see in January are focused on selling TVs that will provide an awesome sports viewing experience. So, depending on budgets and individual needs, the debate on which TV deal is better is going in to overtime.

It’s hard to know when to buy a TV. There are TV deals posted in FatWallet’s Hot Deals forum every day of the year, and the majority of those need be good ones, or that savvy community will call it out…quickly. FatWallet’s annual TV Buyers survey reports that 1 in 4 will buy a new TV in 2015 and of those, Black Friday is when they are most likely to buy, but Super Bowl ranked 2nd best time to buy a TV (NOTE: 2014 survey ranked Super Bowl #1). Read more

TV Buyers Survey reRanks Super Bowl Deals #2

tv-survey-CBN-image-webBlack Friday Takes Back Title for Best TV Deals

(PRNewswire) Jan. 20, 2014 — FatWallet.com, where millions of online deal hunters go to stack coupons with cash back, announced results from its 2015 TV Buyer Survey* (TNS). The survey reports 26% said they will purchase a new TV this year (38% under age 30) and only Black Friday ranks higher than Super Bowl sales when asked when they’re most likely to make a TV purchase. The survey also reveals that their purchasing decisions are influenced most by price (45%), and 1 in 4 now stream the majority of their TV programming.

For those that said they will purchase a new TV this year, survey results include:

Read more

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